Usable by everyone.

Mahalo Brands wants anyone curious about coconut butter — including people using a screen reader, keyboard only, or with limited vision or motor control — to be able to browse, learn, and check out without friction. This page describes where we are, what we're working on, and how to tell us when something's wrong.

Our target

We design and build to the Web Content Accessibility Guidelines (WCAG) 2.1 Level AA. That's the standard US regulators and most retailers use as the baseline for an accessible website.

What we've built

• Keyboard navigation. Every interactive element — links, buttons, form fields, the cart drawer, dropdowns, modals — is reachable with Tab and operable with Enter / Space / arrow keys. A visible focus ring shows where you are.
• Semantic markup. Pages are structured with real headings, landmarks, lists, and form labels so assistive technology can navigate meaningfully.
• Alternative text. Product photos and illustrations have descriptive alt text. Decorative images use empty alt text so they don't clutter a screen reader.
• Color contrast. Body text and buttons meet or exceed the 4.5:1 contrast ratio required for AA. Our brand palette was chosen with that threshold in mind.
• Motion. Animations are short and subtle; we respect the prefers-reduced-motionsetting for people who've asked their device to minimize animation.
• Responsive design. The site reflows cleanly down to a 375px-wide viewport (iPhone SE) and up to 2K+ displays. Zooming to 200% doesn't break the layout.
• Forms. Every input has a visible label, required fields are marked, and errors are described in text (not just color).

What we're still working on

No site is ever finished on this front. Known gaps we're actively improving:

• Screen-reader announcements for dynamic cart updates.
• Third-party components (maps, captcha) can fall short of our own standards; we audit them periodically and pick alternatives when we find meaningfully better ones.
• Video content, when we add it, will ship with captions and transcripts.

How to report an issue

If something on the site is hard to use with your assistive technology, or you hit a barrier that stopped you from buying or reading, please tell us. Use the contact form with as much detail as you can share — the page, your assistive tech, what happened — and a real person will respond within two business days. If you can't use the form, you can also reach us by email (Show email address). If it's blocking a purchase, we'll place the order for you and fix the underlying issue.

Formal accommodations

If you need product information in an alternate format (large print, plain text, by phone), reach out and we'll make it happen.